What is the Metaverse?

The metaverse is an umbrella term for a collection of virtual worlds where people use digital avatars to interact with one another. Most metaverse projects are still in the embryonic stages of their development but already offer a list of services.

Metaverse platforms are home to their own in-world economies where users can buy, sell, and trade anything from virtual clothing to lavish digital real estate. Events like music concerts can also be hosted in the metaverse with it serving as a venue for business meetings and social gatherings as well.

Today, blockchain technology and cryptocurrency form the bedrock of the metaverse but the concept has older roots. The idea of a metaverse was first illustrated in a science fiction novel by Neal Stephenson in 1992 that envisaged people flocking to a digital safe haven to escape a dystopian reality.

Participants can use their smartphones or computers to step into the metaverse and visit digital art museums or try their luck in virtual casinos that only deal in crypto. These experiences can be augmented with virtual reality (VR) headsets and other equipment that brings a more immersive experience to life.

What are NFTs?

NFTs are acronyms for non-fungible tokens. Put simply, NFTs are one-of-a-kind digital items that can be anything from images and soundtracks to virtual real estate in the metaverse.

What makes an NFT unique is that it lends itself to the same technology that underpins cryptocurrency: blockchains.

Possessing an NFT gives holders sole ownership and they are welcome to sell or trade it as they please by sending it from one wallet to another.

The first ever NFT to be created or “minted” is widely credited to the digital artist Kevin McCoy. In 2014, McCoy minted “Quantum” – an animated octagon that changes in vibrant colours.

But NFTs only surged to popularity in 2021 as a number of established designers, musicians, and commercial brands looked to embrace the new zeitgeist.

This growing trend proves that digital scarcity controlled by code, as with NFTs, is just as desirable as physical scarcity of objects in the offline world.

While the first mainstream use of NFTs is for digital art or cultural collectibles, their utility potentially extends much further than this. They can serve as digital records of identity documents, tax receipts, or even patient medical records.

About ETC Group

ETC Group has been created to provide investors with the tools to access the investment opportunities of the digital assets' and blockchain ecosystem. The company develops innovative digital asset-backed securities including ETC Group Physical Bitcoin (BTCE) and ETC Group Physical Ethereum (ZETH) which are listed on European exchanges including XETRA, Euronext, SIX, AQUIS UK and Wiener Börse.

With a track record of over three years, ETC Group is made up of an exceptional team of financial services professionals and entrepreneurs with experience spanning both digital assets and regulated markets. With product quality and safety at the core of our product creation approach, the company aims to continuously launch best-in-class institutional-grade exchange traded products.

As a company, ETC Group has previously launched BTCE - the world’s first centrally cleared Bitcoin exchange traded product on Deutsche Börse XETRA, the largest ETF trading venue in Europe, and also listed DA20, the world’s first crypto ETP tracking an MSCI index signalling a move towards investment management products. DA20 provides broad market exposure to investors by tracking an index of 20 cryptocurrencies which cover 85% of the total crypto market capitalisation.

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